toothpaste to deodorant to homemade 'clay' (I really want to try that one!); a quick search will give you all kinds of ways to use it to freshen up.
Incidentally, that lovely label is one of Martha's new Avery labels from Staples. Love them.
And this is where I happily spent much of my morning with the boys:
Edited to add: What do you use baking soda for? Really, I'm curious!